Peter Cronholm, MD, MSCE, FAAFP, is an Associate Professor in the Department of Family Medicine and Community Health. His research interests have focused on health services regarding: 1) integration of trauma-informed care and primary prevention strategies into systems of primary care; and 2) developing novel mixed methodologies and patient-centered outcomes into research paradigms. Dr. Cronholm serves as the Co-Director of the Mixed Methods Research Lab (MMRL: http://www.med.upenn.edu/mmrl/). The goal of the MMRL is to foster the use of qualitative and mixed methods research methodologies with a focus on integrating key stakeholder perspectives and goals into research designs. The MMRL is a University of Pennsylvania Service Center that supports investigators in the development of conceptual and methodological approaches for community-based and clinical research questions. Qualitative, mixed methods and action research are uniquely suited to capture the contextual, socio-cultural, and experiential factors that contribute to health disparities. Dr. Cronholm is an Affiliate Faculty member in the Graduate Program in Public Health Studies, a Senior Fellow in the Center for Public Health Initiatives, a Senior Scholar at the Leonard Davis Center for Healthcare Economics, an Associate of the Philadelphia Collaborative Violence Prevention Center, a Senior Fellow of the Center for Health Behavior Research, and an Affiliate of the Evelyn Jacobs Ortner-Unity Program in Family Violence at the University of Pennsylvania. Dr. Cronholm is an Associate Program Director and the Director of Community Programs for the Department of Family Medicine and Community Health, coordinating and evaluating the didactic and experiential components of the community medicine curriculum for the department's residency program. Dr. Cronholm has served as Co-Chair of the Society of Teachers of Family Medicine’s Group on Violence Education and Prevention and is a member of the Board of Directors and past-Chair of the Education, Research and Scientific Programs Committee for the Academy of Violence and Abuse whose mission is to advance health education and research on the prevention, recognition, treatment and health effects of violence and abuse.